Introduction: What do All These Terms Mean?
If you’ve ever tried to sort through the world of resell rights, you probably
noticed there are nearly a dozen terms bandied about as if everyone knows what
they mean. Problem is, plenty of people don’t know what they mean – and that
includes some of the marketers who are selling rights to their products!
That’s why I created this report. Over the next few pages we’ll dissect the most
common terms associated with resell rights. And the next time you purchase
rights, you can be confident since you know what you’re buying.
But one word of warning…
A moment ago I mentioned that sometimes even the marketers selling the rights
don’t understand the terms they’re using. That means that you need to ALWAYS
read your rights license so you understand how your product can or cannot be
Even if you know the definition of a term, the marketer selling you the rights
might not – and so the license may list terms startlingly different from what you
expected. When in doubt, ask the original product creator directly, and get it in
writing so there aren’t any misunderstandings.
Now let’s get on with it…